IMAX Lanang movie line-up for 2012 – 2013 bared!

SM Cinema, is the country’s leading film exhibitor and exclusive distributor of IMAX in the Philippines!

Now that IMAX is already in Davao City at SM Lanang Premiere, people are interested to know what is in store for the movie goers to watch out for.

The movies that are up for showing in IMAX Davao are:

Digital IMAX originals for 2012

  • Under the Sea
  • Dinosaur 3D

Digital IMAX originals for 2013

  • Deep Sea
  • Born to Be Wild
  • To the Arctic

IMAX movies for 2012

  • Flying Sword of Dragon Gate
  • Frankenweenie
  • Skyfall
  • The Hobbit: An Unexpected Journey

IMAX movies for 2013

  • Hansel and Gretel: Witch Hunters
  • A Good Day To Die Hard 5
  • Oz: The Great and the Powerful
  • Jack the Giant Killer
  • G.I. Joe2: Retaliation 3D
  • Man of Steel
  • 300: Battle of Artemisia
  • Ender’s Game
  • The Hobbit: There are Back Again

To know more of the date of the showing of the movies mentioned above , visit SM Cinema’s website at www.smcinema.com.

 

 

SM Lanang Premier Brings the IMAX Experience in Davao!

SM Cinema, the country’s leading film exhibitor, continues its quest to elevate this country’s cinematic
experience by bringing in state-of-the-art theater technology. Introducing the IMAX Experience to the
Filipinos is one of SM Cinema’s ways of delivering world-class quality entertainment.

One of the highlights in the opening of SM Lanang Premier is the opening of the IMAX Theatre. IMAX
Lanang opens with 467 seats and a digital projection system that can support both 2D and 3D films.

IMAX is the world’s leading film entertainment technology. It utilizes laser-aligned digital audio feed
in addition to a revolutionary projection system that enhances image quality and display, delivering

unparalleled and realistic sound and visuals.

IMAX is more than a technology; it is an experience. The IMAX Theatre is designed to fill your field of
vision and engulf you in sound so powerful that it is almost tangible. IMAX screen is several times larger
than the screen of the standard theater, delivering an image so large that it fills your entire field of view.

The screen is slightly curved and the seats are angled to allow audience to have an unobstructed view of
what they are watching. The IMAX image is several times larger than any other cinema format, offering

far greater resolution than the 35mm film. All these contribute to bringing images to life like no other—
making you feel you are part of the movie and not just a mere spectator.

The immersive movie-viewing experience that IMAX brings is made possible by IMAX Digital Media
Remastering (DMR), the transformative process used to enhance and optimize the image and sound
of Hollywood feature films for the IMAX format. During this process, IMAX spends hours, weeks and
months working directly with the filmmakers and technical teams of each film on dozens of ways to
enhance the movie, including adjusting the saturation, contrast, brightness, re-mixing the soundtrack,
and a bunch of other variables in virtually every frame.

The result delivers an unparalleled image and sound quality that is designed specifically for IMAX
theatres. Watching a film in an IMAX Theatre gives you a unique experience; it allows you to lose
yourself in the scenes unfolding before you. With IMAX, you are absorbed by the movie.

Through SM Cinema, Filipinos are able to enjoy the IMAX Experience–an experience that takes you
beyond the edge of your seats to a world you have never imagined.

For more updates visit the official IMAX SM Cinema’s Twitter and Facebook accounts:

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